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How do makeup and our perception of beauty affect our trustworthy and credible we appear? The 100 layer challenge, with science.
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Jones, A. L., & Kramer, R. S. (2015). Facial cosmetics have little effect on attractiveness judgments compared with identity. Perception, 44(1), 79-86. https://pdfs.semanticscholar.org/19e1/2444871b714c629f6b13d2897cd67287613d.pdf
Van’t Wout, M., & Sanfey, A. G. (2008). Friend or foe: The effect of implicit trustworthiness judgments in social decision-making. Cognition, 108(3), 796-803. https://www.researchgate.net/publication/23188803_Friend_or_foe_The_effect_of_implicit_trustworthiness_judgments_in_social_decision-making
Carrillo, L., Coleman, B., & Hack, T. (2014). What’s in a Face?: Perceptions of Women Wearing Cosmetics. Journal Contents, 19(2), 13-22. https://www.fhsu.edu/uploadedFiles/academic/college_of_arts_and_sciences/psych/JPI/Vol%2019,%202.pdf#page=13
Jones, A. L., Kramer, R. S., & Ward, R. (2014). Miscalibrations in judgements of attractiveness with cosmetics. The Quarterly Journal of Experimental Psychology, 67(10), 2060-2068.
Tagai, K., Ohtaka, H., & Nittono, H. (2016). Faces with Light Makeup Are Better Recognized than Faces with Heavy Makeup. Frontiers in psychology, 7.