Corporate Strategy is a well-defined long term portfolio approach set by an organisation after analysing their business carefully. Its main purpose is to create maximum corporate value while motivating their workforce to implement the right actions to win customer satisfaction. Companies that want to provide customer value successfully must go back regularly to their corporate strategy as it helps them improve in various areas likely to hinder their goals and accomplishments. ProfileTree Article https://www.profiletree.com/what-is-corporate-strategy/ Subscribe https://www.youtube.com/channel/UC7-Jip_iq32MByIpO9d41Kw Keywords corporate strategy corporate level strategy why corporate strategy examples of corporate strategy what are the three main types of corporate strategy business unit strategy types of corporate strategy corporate strategy types corporate strategy vs business strategy business strategy means business unit strategy definition corporate strategy ppt functional strategy definition importance of corporate strategy corporate strategy wikipedia what is business unit strategy global corporate strategies elements of corporate strategy corporate strategy definition pdf what is corporate strategy pdf meaning of functional strategy nature of corporate strategy creating corporate strategy successful corporate strategy what are the types of corporate strategy good corporate strategy business strategies in strategic management what is corporate strategy with examples who sets corporate strategy what is corporate strategy really formulation of hr strategy bcg portfolio management boston consulting group strategy pdf
Views: 176 Content Marketing
A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. Want to know: How do I get customers? How do I determine my target markets? What's my competitive advantage? http://bit.ly/29heNou Move toward any goal, big or small with my FREE guide in the link above. ___________________ Learn more: Subscribe to my channel for free offers, tips and more! YouTube: http://ow.ly/ScHSb Facebook: http://www.facebook.com/BrianTracyPage Twitter: http://www.twitter.com/BrianTracy Google+: +BrianTracyOfficialPage Pinterest: http://www.pinterest.com/BrianTracy Instagram: @TheBrianTracy Blog: http://bit.ly/1rc4hlg online marketing, marketing concepts, marketing 101, marketing techniques, best marketing strategies,
Views: 1637609 Brian Tracy
Before starting any strategic planning process, it is essential to make sure your staff or team members have the same expectations of what the outcomes will be. This video explains the different possible outcomes that can arise from strategic planning. It can range from simply having an articulated plan, to a full-blown organizational transformation. Choose the result that is right for your organization. More information is available at http://OnStrategyHQ.com. Want more practical tips and insights on strategic planning? Subscribe to our channel here - https://www.youtube.com/channel/UCc5cYNhQ8oYNdjmXBy7Z-ug Download a FREE Complete Guide to Strategic Planning - http://onstrategyhq.com/complete-strategy-guide/ Follow us on Facebook - https://www.facebook.com/OnStrategyHQ/?fref=ts Connect with us on LinkedIn - https://www.linkedin.com/company/onstrategy Connect with Erica Olsen on LinkedIn - https://www.linkedin.com/in/ericajolsen
Views: 557446 virtualstrategist
Today’s show will demonstrate how to create new markets through the development of new products. On the show today is a Chief Executive Officer who has grown his company by creating new markets. Our focus will be on how to attract new customers to an existing product, and how to convince current customers to buy more of an existing product. This is a deep dive on the product portion of the corporate strategy. To follow along, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the product phase of the corporate strategy on pages 72 – 77 of the PDF. Joining us today is Mike Doobay, the Chief Executive Officer of Affinitiv, a customer experience marketing company. Affinitiv helps OEMs and dealers make informed decisions to retain customers, build loyalty, and drive sales through a combination of predictive analytics, integrated technology, and in-field experts. Watch as Mike demonstrates how to create new markets through the development of new products, how to attract new customers to an existing product, and how to convince current customers to buy more of an existing product. It’s a fascinating story of impressive growth that serves as a solid use-case to demonstrate growth through new products. The benefit to our audience, which is consisting primarily of CEO's, marketing leaders, sales leaders and product leaders in the B2B space, is by watching to Mike, you should be thinking about all the different ways that you might bring innovation to your customers to spark revenue growth. Why this topic? Not all revenue growth is equal. Some revenue growth creates more enterprise value than others. Revenue growth that comes from increasing market share for a product does not create much long-term value because competitors can easily retaliate. Revenue growth driven by increasing prices of certain products comes at the expense of the customer, who can retaliate by buying less and seeking substitute products. Revenue growth driven by products that create new markets, attract new customers and convince customers to buy more is the most valuable type of revenue growth.
Views: 209 SBI TV
https://www.tuition.in/online-course/commerce/ca/ipcc/it-sm.html This video provides brief overview of Strategic Management course in CA IPCC. Also you will get the overview of syllabus for Strategic Management. Android APP : https://tuition.in/app
Views: 139839 Tuition in
15 Business Books Everyone Should Read | SUBSCRIBE to ALUX: https://www.youtube.com/channel/UCNjPtOCvMrKY5eLwr_-7eUg?sub_confirmation=1 Free Audio Book: https://www.alux.com/freebook Get Rich Playlist: https://www.youtube.com/watch?v=nllZrOoxpzc&index=1&list=PLP35LyTOQVIsxb5Mf-Pr1xHJMZPtdIX8q Business Books Mentioned in this video: 1.Napoleon Hill: Think and Grow Rich - http://amzn.to/2zr0Hck 2. The Secret - http://amzn.to/2Bn8xVA 3. Rich Dad Poor Dad by Robert T. Kiyosaki - http://amzn.to/2hVXSIR 4. The Intelligent Investor by Benjamin Graham - http://amzn.to/2Bml23D 5. Money Master The Game by Tony Robbins - http://amzn.to/2A9ll4k 6. The 4 Hour Work Week by Tim Ferris - http://amzn.to/2iQBSjE 7. The Millionaire Fastlane by MJ DeMarco - http://amzn.to/2k2EluD 8. The Power of Habit by Charles Duhigg - http://amzn.to/2zsdKKx 9. Atlas Shrugged by Ayn Rand - http://amzn.to/2iQCplE 10. How to Win Friends & Influence People by Dale Carnegie - http://amzn.to/2zp5Xx4 Bonus: How to Win Friends in the Digital Age by Dale Carnegie - http://amzn.to/2A9ZrxO 11. The $100 Start-Up by Chris Guillebeau - http://amzn.to/2zpymDa 12. The Monk Who Sold His Ferrari by Robin Sharma - http://amzn.to/2hQnVkW 13. E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It - http://amzn.to/2hQokUu 14. The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone - http://amzn.to/2zDNCQX 15. Zero to One by Peter Thiel - http://amzn.to/2iTWHee In this Alux.com video we'll try to answer the following questions: What are the best business books in the world? Which books should I read? What are the best entrepreneurship books? Which books should i read if I want to be successful? How to start a business books? What are the best book about making money? What are the best self-help books? Which business book should I buy? What are some of the best business books? What are the best, most practical business books to help me in life and business? What are the top 10 best business books? What are the best business strategy books? What are the best books to learn about business? What are the best business books for the beginners? What books should I read before I start a small business? Which books are 'must read' for start up tech entrepreneurs? What books should I read as an aspiring entrepreneur? What books have helped you as an entrepreneur? WATCH MORE VIDEOS ON ALUX.COM! Most Expensive Things: https://www.youtube.com/watch?v=Ay0u3dJRZas&list=PLP35LyTOQVIu4tNnitmhUqIjySwUhfOyl Luxury Cars: https://www.youtube.com/watch?v=m5GhenZZs1k&index=1&list=PLP35LyTOQVItrVHGzdB9KY-Sbjq4gU-Ym Becoming a Billionaire: https://www.youtube.com/watch?v=Skwfwf2SNpw&index=6&list=PLP35LyTOQVIsO8kOTx8-YOgwkGvrPtJ3M World's Richest: https://www.youtube.com/watch?v=rAy_G-1JF74&index=1&list=PLP35LyTOQVIvthSKr0S3JdjWw3qA9foBa Inspiring People: https://www.youtube.com/watch?v=lMjO3Gg45pM&list=PLP35LyTOQVItaKCX5o3yaje6_H9D-GuEM Travel the World: https://www.youtube.com/watch?v=-Blsz2JbdgM&t=2s&index=23&list=PLP35LyTOQVIt823Sy_C3-166RLzONbw6W Dark Luxury: https://www.youtube.com/watch?v=ch7JWVk8Ldk&index=6&list=PLP35LyTOQVIvQU6lzpW5_lryMmdB6zncU Celebrity Videos: https://www.youtube.com/watch?v=UuhPRVdDli0&list=PLP35LyTOQVIuJuINlyvSU2VvP6pk9zjUk Businesses & Brands: https://www.youtube.com/watch?v=Xr2YdBz2uWk&list=PLP35LyTOQVIv0fNwEgqmkrDd9d9Nkl7dz - Follow us on INSTAGRAM for amazing visual inspiration: https://www.instagram.com/alux/ & Don't miss the latest Luxury News only on Facebook: https://www.facebook.com/ealuxe --- Alux.com is the largest community of luxury & fine living enthusiasts in the world. We are the #1 online resource for ranking the most expensive things in the world and frequently refferenced in publications such as Forbes, USAToday, Wikipedia and many more, as the GO-TO destination for luxury content! Our website: https://www.alux.com is the largest social network for people who are passionate about LUXURY! Join today! SUBSCRIBE so you never miss another video: https://goo.gl/KPRQT8 -- To see how rich is your favorite celebrity go to: https://www.alux.com/networth/ -- For businesses inquiries we're available at: https://www.alux.com/contact/
Views: 1158461 Alux.com
Philip Kotler is the undisputed heavyweight champion of marketing. He's authored or co-authored around 70 books, addressed huge audiences around the world and consulted some of the biggest brands. In this video, he shares his insights with the London Business Forum. London Business Forum offers a programme of fun and insightful events. Presented by some of the world’s most inspired and inspiring people, our events provide a burst of fresh thinking without taking you out of the office for too long. Website: https://www.londonbusinessforum.com/ Follow London Business Forum on Twitter: https://twitter.com/LBFEvents Like London Business Forum on Facebook: https://www.facebook.com/londonbusinessforum Subscribe to our channel: https://www.youtube.com/user/londonbusinessforum
Views: 726340 London Business Forum
Start Your Own Business by Writing Business Plan. How to write a successful business plan for successful startups. Step By Step - How to write a business plan an effectively for starting your own business. Watch 11 Elements of Sample Business Plan - https://www.youtube.com/watch?v=i1b0_UdeOTI TOP 10 TIPS Before Starting Your OWN BUSINESS : https://youtu.be/wxyGeUkPYFM Join our Young Entrepreneurs Forum - http://www.youngentrepreneursforum.com/ #youngentrepreneursforum Do you need a business plan for successful startups in India, USA, UK & Canada. Starting an own business needs working plan which compiles some important details about product & company. Problem Solving Skills To Start a Small Business - https://www.youtube.com/watch?v=I9Ho3jFvq6I #startsmallbusiness 9 Steps For Writing a Business Plan - Required Steps to Write a Business Plan for your company or service. Step 1 - Define your vision 1:16 Step 2 - Set your goals and objectives for the business 1:50 Step 3 - Define your Unique Selling Proposition 2:29 Step 4 - Know your market 3:02 Step 5 - Know your customer 3:57 Step 6 - Research the demand for your business 4:47 Step 7 - Set your marketing goals 5:52 Step 8 - Define your marketing strategy 6:38 Step 9 - Take Action! 7:20 These all Steps are very important while you are writing a business plan for starting your own business. Life of Riley by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/) Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1400054 Artist: http://incompetech.com/ You must have to focus on Idea, Product,Strategy,Team, Marketing and Profit while you are writing business plan for your successful stratups.
Views: 1442167 Young Entrepreneurs Forum
What is Corporate Social Responsibility (CSR)? This video clip tries to give competent but also entertaining answers to this question. The video is part of series "in a little green bag" at the University of St.Gallen, Switzerland. © University of St.Gallen (HSG), Text by Prof. Thomas Beschorner (http://bit.ly/Beschorner), Production: http://www.zense.ch To watch the second «Little Green Bags» video on the ten myths of entrepreneurship, please go to http://www.youtube.com/watch?v=G8gRkJ9cnzo. Learn more online: http://www.presse.unisg.ch Become our friend on Facebook: http://www.facebook.com/HSGUniStGallen Follow us on Twitter: http://twitter.com/HSGStGallen
Views: 747008 HSGUniStGallen
CA Final - Old Syllabus Students You can download my notes from my facebook about page - CA Final - OLD Syllabus Links Accounting Standards Material https://www.dropbox.com/s/xdf0c7n1zcjw4oo/Accounting%20Standards%20Full%20INCLUSING%20ANSWERS.pdf?dl=0 Financial Reporting Material https://www.dropbox.com/s/szcfu5xpla5mty4/CA%20Final%20Old%20Syllabus.pdf?dl=0 Changes in Financial Reporting https://www.dropbox.com/s/2nzjbfknqkh1gbk/Changes%20in%20FR.pdf?dl=0 Comparisons between IND AS vs AS https://www.dropbox.com/s/gh3qh9pjxe9zdw2/IND%20AS%20vs%20AS%20Comparison.pdf?dl=0 Watch all the videos free of cost on my Youtube Channel Follow the Link - https://www.youtube.com/knvsantoshmehra CA Santosh Mehra is a Diploma in IFRS from ACCA – UK subsequent to which he attained CERTIFICATION IN IND-AS / IFRS by ICAI in 2015. He is known for his skill in implementation of IFRS and IND AS with various enterprises in India and outside India. He is a certified trainer by ICAI for qualified CAs in various centres of ICAI. https://www.facebook.com/casantoshmehra/
Views: 7081 Santosh Mehra
http://economicsdetective.com/ Game theory is the study of human behaviour in strategic settings. It is used to solve some of the harder problems in economics. So what is a game? To have a game, you need at least two players, sometimes called agents, or, if you want to be really crazy, people. And you need payoffs for the players, you need to define the outcomes they can potentially get depending on how the game unfolds. And finally, you need rules for the game. Now, it's not always obvious how people will behave, even with players, payoffs, and rules clearly defined. That's why game theorists have a number of solution concepts for games, including the dominant strategy equilibrium, the Nash equilibrium, the subgame perfect Nash equilibrium, the Bayesian equilibrium, and the weak perfect Bayesian equilibrium. The most basic solution concept is the dominant strategy equilibrium. In a game, each player can have any number of possible strategies. One strategy strictly dominates another strategy if the player is always better off under that strategy no matter what other players do. If one strategy strictly dominates every other possible strategy a player could take, that strategy is a strictly dominant strategy. We have a dominant strategy equilibrium when all players play a strictly dominant strategy. Now let's look at the most famous game in game theory, the Prisoner's Dilemma. There are two prisoners, prisoner 1 and prisoner 2, and they each have a choice. They can testify against the other, or they can keep quiet. If they both keep quiet, they both get off with a light sentence, which I'll represent with a payoff of 2. Prisoner 1's payoff is on the left, prisoner 2's is on the right. If they both testify, they both get a moderate sentence. I'll represent the moderate sentence by a payoff of 0. Right about now, keeping quiet is looking like the best option, but there's more to this game. If one testifies and the other keeps quiet, the one who testified will get off scot free, and the one who kept quiet will get an extremely harsh sentence; they'll throw the book at him. Think about this game for a moment. Keeping quiet looks like a pretty good option if both prisoners could promise not to testify. But these prisoners only care about their own self-interest. So, both prisoners may tell the other they pinky swear not to testify, but they won't keep that promise. If prisoner 2 keeps quiet, prisoner 1 is better off testifying. If prisoner 2 testifies, prisoner 1 is better off testifying. Testifying is a dominant strategy for both players, so both testifying is the dominant strategy equilibrium. The prisoner's dilemma comes up in all sorts of situations. For instance, instead of prisoners our players could be, say, oil companies. If both set a high price they can sell for a high price, but each one has an incentive to undercut, in which case he will capture the entire market. The equilibrium outcome is for each company to charge a low price. The prisoner's dilemma isn't the only game with a dominant strategy equilibrium. Here's a more complicated one. Can you tell which strategy is dominant? It's A for player 1, and E for player 2. So the dominant strategy equilibrium is A, E.
Views: 471726 The Economics Detective
Today’s show is a demonstration on how a Chief Strategy Officer can help a sales team. Too many sales leaders tolerate the strategy leader within their company and do their best to avoid interlocking. However, a common challenge among sales leaders is building a sales strategy and operating plan that interlocks completely with the CEO’s corporate strategy. The head of strategy can help sales leaders solve this problem. As a guide to the discussion, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the Sales Strategy section starting on page 258 of the PDF. Joining us is Julian Lighton, Chief Strategy Officer at Renaissance Learning. Renaissance is the leader in K-12 education technology enabling teachers, curriculum creators, and educators to drive phenomenal student growth. Julian’s experience includes leading strategy at Hitachi, Cisco, Neustar, and Rovi, which is now TiVo. Before that Julian was a partner in software and services at McKinsey. Julian is uniquely qualified to demonstrate how the strategy officer can help a sales team. Watch as Julian outlines three reasons sales leaders should care about strategy. As a sales leader you’re thinking about getting the job done making this quarter’s revenue target. Julian makes a clear case for how interlocking better with your strategy leader will keep the tail from wagging the dog. In other words, it will provide you with the direction on target markets and products to focus with the right level of resources. Why this topic? The best sales leaders we see blend strategy and execution masterfully. The average sales leaders we see don't understand strategy, even though they think they do because they think a collection of sales tactics is a strategy. This is not their fault. Most of them have never been trained on strategy development. This is where a partnership between the sales leader and the chief strategy officer can be a great partnership and produce great results. Julian describes using a Value Creation Plan as a framework to understand how a company generates value for its shareholders. This breaks down into a series of value drivers and underneath that a series of KPIs or metrics. For a sales leader, the top value drivers are going to be market acquisition. The includes finding new logo customers, net new customers, driving wallet share, cross-sell, up-sell and finally renewals if you're in a subscription or services business. Watch as Julian demonstrates what a sales leader really needs to understand to move each of the KPIs attached to the value drivers. The greatest contribution to the sales team by the head of strategy is to hold the strategic problem together (as opposed to breaking a problem apart). This involves asking, which is the greater priority? Therefore, what am I really supposed to be doing? This approach keeps the problem from disintegrating and being left with five different problems. Asking these questions prevents problems that aren’t commonly defined and fractured resources working on different things. How do you better engage your strategy officer? We can help. Consider scheduling a visit to The Studio and ask your Chief Strategy Officer to come along. The Studio is SBI’s multimillion dollar, one-of-a-kind, state-of-the-art executive briefing center. A visit to The Studio increases the probability of making your number because the sessions are built on the proven strength and stability of SBI, the industry leader in B2B sales and marketing.
Views: 583 SBI TV
Communication is critical to success in business and life. Concerned about an upcoming interview? Anxious about being asked to give your thoughts during a meeting? Fearful about needing to provide critical feedback in the moment? You are not alone! Learn and practice techniques that will help you speak spontaneously with greater confidence and clarity, regardless of content and context. Recorded on October 25, 2014, in collaboration with the Stanford Alumni Association as part of Stanford Reunion Homecoming and the Graduate School of Business Fall Reunion/Alumni Weekend. Speaker: Matt Abrahams, ’91 Matt Abrahams is a lecturer at the Stanford Graduate School of Business, teaching strategic communication; he also teaches public speaking in Stanford’s Continuing Studies Program.
Views: 14459288 Stanford Graduate School of Business
The Art of War is the most influential treatise on war ever written, consisting of 13 chapters each of which is devoted to one aspect of warfare, it has shaped the way in which conflicts have been fought for thousands of years from the Japanese samurai to the Napoleonic war. Not only has the book influenced military commanders and generals all over the world, it has had resounding effects on politics, sports and business to this day. In this video, we give key examples of Sun Tzu's most influential philosophies and strategies. These range from the Vietnam War to the coasts of Normandy in 1944. Thanks for watching! Make sure to LIKE and SUBSCRIBE and comment down below what video you would like us to do next! Support us on Patreon: https://www.patreon.com/thelifeguide Music by: (Intro & Ending) https://soundcloud.com/ryantothec Stock footage by: https://www.youtube.com/user/Beachfro... Other videos: Left vs Right: Political Spectrum - Explained In 4 Minutes https://www.youtube.com/watch?v=pDyece8CQF8 Genghis Khan and The Mongol Empire - Explained In 8 Minutes https://www.youtube.com/watch?v=JlQ5fGECmsA&t=5s The Life Guide is a channel dedicated to providing interesting and educational content about a range of political, philosophical, economic and historical topics. Whether you are interested in a simplified explanation of complicated modern ideas or detailed information on ancient civilisations and philosophical schools of thought, The Life Guide is the channel for you.
Views: 3701084 The Life Guide
Negotiation is problem solving. The goal is not to get a deal; the goal is to get a good deal. Four steps to achieving a successful negotiation: assess, prepare, ask, package. Women increase the chance of a success when a proposal is framed in terms of benefits to your counterparts, team, or organization. Three questions to prepare women to enter a negotiation: Why are you asking? How are you asking? For whom are you asking? Margaret Neale's research focuses primarily on negotiation and team performance. Her work applies judgment and decision-making research from cognitive psychology to the field of negotiation. Neale is the Adams Distinguished Professor of Management at Stanford Graduate School of Business. She her BS in pharmacy from Northeast Louisiana University, her MS from the Medical College of Virginia and Virginia Commonwealth University and her PhD in Business Administration from the University of Texas. Read the discussion guide and find other resources at Stanford's Clayman Institute for Gender Research: http://gender.stanford.edu/negotiation Learn more about Margaret Neale: http://www.gsb.stanford.edu/users/maneale
Views: 626669 Stanford Graduate School of Business
Distinguish between Business and Corporate level strategies and give an example of each. 1 page. APA. 2 sources. Grad level. textbook link: http://dl.yazdanpress.com/BOOKS/MANAGEMENT/Strategic_Management-Hitt_Ireland_Hoskisson.pdf (use as a source)
Views: 1 er fd